Creating a New and Better Normal: Lessons from COVID-19

4 min readJul 3, 2020

The Key Takeaway

  • A shift from internal, functional view to stakeholders and outcome focussed view.
  • Working backward from the destination to the execution plan helps keep a track of opportunities and challenges that one may face.
  • An opportunity to build trust among your employees and stakeholders.

Yes, the outbreak of COVID-19 earlier this year has brought about new challenges and some never thought before situations in front of the organizations. Some organizations survived the situation while others struggled to get things in place. No matter how hard the struggles were, the organizations around the globe have showcased remarkable agility, changing their business models literally overnight and what not. The list is actually endless. It is impossible to count on fingers the transformations the business world has witnessed.

The generous movements in the public eye, its establishments, and people during the emergency have brought significant vulnerabilities into our recognizable structures. Presumptions about what is valid and stable — for instance, the opportunity to travel through society without limitations — have been overturned. These movements have brought about significant changes and new vulnerabilities about the underpinnings of business and society that flexible pioneers must address.

Here Are Some Super Ways How Organizations Have Survived the Pandemic

  1. Organizations Walk with the Employees

There’s a lot that is going in organizations. From abiding by the rapidly changing government norms, fragile supply networks, nervous employees, to whatnot.

Given the market vulnerabilities, organizations depending on the customary ways of thinking may find that the world they knew and need to reproduce is no longer there. Also, the manner by which pioneers made plans and playbooks in the past may never again be pertinent, particularly in the event that they were centered inside. A useful center was altogether fitting in the quickness of the react stage. Be that as it may, the move from reactive to recoup requires a mentality to rotate from an inner, practical view to a partner centered, results based direction.

2. Business Heads Forsee the Future

Strong pioneers start by foreseeing what achievement resembles toward the finish of the recoup stage — how their business will flourish as long as possible — at that point direct their groups to execute a result based arrangement of runs to arrive with deftness. Characterizing the goal first and working in reverse will assist pioneers with making progressively forceful and imaginative plans. Having the administration group imagine an effective end-state is genuinely empowering, liberating it from the requirements of the present. It likewise disheartens steady reasoning, which hampers imagination. IT consulting and remote service providers can see better opportunities in the future with the government guidelines lingering long enough.

3. Trusting the Associates Is the Key

Albeit some may consider trusting a theoretical, ethereal idea, it is in certainty very unmistakable and basic to reaffirming associations with partners all through the recuperation. Exploration shows that trust yields genuine outcomes as far as monetary development and investor esteem, expanded advancement, more noteworthy network security, and better wellbeing results. Trust is supported and worked among partners in four distinct measurements: physical, passionate, money related, and computerized. The pandemic has increased partner affectability over these four measurements, which offers more prominent chances to act to assemble trust or lose it.

Numerous pioneers have made a critical save of trust by deftly exploring through the early furious eccentric phases of the emergency. Pushing ahead, more prominent degrees of trust can be earned from representatives when administration insightfully thinks about how to reconnect the workforce in the workplace, (for example, reconfiguring the space to respect social separating), or when pioneers go to lengths to protect however many employments as could be expected under the circumstances as opposed to simply saving benefits.

Similarly, trust is worked among clients through activities, for example, adding additional safety efforts to shield their information from digital dangers.

The Key Takeaway

Sociologists have watched numerous emergencies since the beginning requiring gigantic penances from a populace that reacted by putting the network in front of self. Pioneers drove, and individuals confided in them. As another implicit agreement was made, individuals defeated difficulties once thought inconceivable — and utilized every emergency to raise themselves and their country.

This equivalent potential exists today. Coming back to a world that existed before COVID-19 would stamp disappointment. We as a whole ought to hope for something else. We get an opportunity to utilize what we’ve realized the previous months to introduce another and better ordinary. The way to doing as such — to practicing strong administration — is the capacity to invigorate our groups by searching externally, envisioning an effective future, and grasping trust to get us there.




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